L? Oréal Professionnel, a line that specializes in products for professionals to use in salons, launches two new innovations in the world of toners: DIA Richesse and Richesse Light, both of which are now part of the existing line called Richesse of the brand.
DIA Richesse has an enriched formula, without ammonia, and covers the first strands that appear, being semi-permanent and covering 70% of white hair. The product damages fiber less than permanent dyes, as well as the possibility of neutralizing strands, having the strength to lighten or darken 4 based on the current hair tone.
DIA Light is even more delicate, for chemically straightened hair and since it has a PH similar to that of natural hair, it causes less damage and even allows you to change color and straighten your hair on the same day. DIA Light also works by repairing the hair to end the elastic effect.
If white hair begins to appear, consult your hairdresser about treatment and test the effects of L? Oréal Professionnel's new solution and be sure to share your experience with us.
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