Toning Shampoo: Understand How It Works, Who's Recommended, and Which One to Choose

The toning shampoo is a great alternative for those who want to transform the look. It changes hair color without damaging it so much, which usually happens when we use dyes or bleaches.

This type of shampoo enhances the shades and color of hair, brightens it and is less aggressive. Moreover, it does not harm other chemicals already existing in the wires.

To explain how toning shampoos work and to whom they are recommended, we consulted with hairdresser Edson Idogawa. Check out:


How do toning shampoos work?

Toning shampoos have a lower ammonia concentration than conventional dyes, so they damage yarn less when used.

According to Edson, the toning shampoo "alters hair color and darkens both natural and artificially colored light hair." The shades provided by this type of shampoo are due to the natural extracts that act on the hair depositing a film of colored pigments around the hair shaft and coloring without damaging the hair structure.

Read also: Untie Shampoo: How It Works, Recommendations for Use, and Product Tips


According to the expert, there are some shades of this type of product that have the whitening power, but only in natural hair. The hairdresser warns, however, that "to lighten with the toning shampoo, you need to mix hydrogen peroxide to activate the product, and the strands do not lighten more than two shades."

As this product does not open the hair cuticle to deposit color, the product's shelf life is shorter compared to conventional dyes. The color obtained with the product generally lasts about 10 to 15 washes.

Who is it for and when should I use it?

According to Edson, the toning shampoos are recommended for those who want to keep the color of the hair without going through the dye. Women who want to hide the first few gray hairs can also bet on the product as it darkens their hair but saves it from a permanent dye.


This type of shampoo is also well recommended for those who have other types of hair chemistry, as it does not damage the hair and rekindles the color of dyed and / or faded hair over time.

For redheads, toning shampoos often contain pigments of copper or red hues, maintaining the color. Already shampoos for blondes, take bluish or violet tones to counteract the orange tones that appear on the wires.

Read also: 11 Things Only Oily Hairers Will Understand

8 well recommended toning shampoos

Check out some toning shampoos recommended by bloggers and beauty sites to help you choose which one is best for you, according to the tone of your hair and the need for your hair:

Where to buy

  1. Schwarzkopf Blondme Color Correction Shampoo, American
  2. It is a daily use line. You can wear it several times a week and your hair will not be "stuck", it will not be dark, and at the same time will shampoo prevent your hair from turning yellow? ? Bia Munstein

  3. Wella Color Recharge Cool Blonde Shampoo in Cosmetic Season
  4. "After I used the line to the end, I felt my grayish-gray hair is a great option for those who want to reach that shade and get rid of yellow!" ? Tatiane Oliveira

  5. Joico Kpak Color Therapy Shampoo in Beauty on the Web
  6. • The hair is very clean, but more resistant and hydrated over the weeks. In almost two months using I can say, which is one of the best shampoos for colored hair I have ever used !? ? Cristina Boldi

  7. Color Enhancement Shampoo Covers Effect at Amend
  8. The line has hazelnut oil, so the shampoo acts as an antioxidant in the fiber. Colored hair always needs to have a treatment line that has antioxidant along, because it is by preventing pigment oxidation that we keep the color longer. ? Gleici Duarte

    Read also: 11 Fantastic Natural Shampoo Recipes For You To Make At Home

  9. Truss Specific Color Hair Shampoo at Web Beauty
  10. • For hair fade less, the product has a more balanced PH. Does this product also have a nourishing feature that won't hurt you so much when cleaning your hair? ? Gleici Duarte

  11. John Frieda Brilliant Brunette Shampoo on Beauty on the Web
  12. The good thing about being transparent is that it is almost neutral and this allows it to thoroughly clean the hair. In the same bath I already felt the lighter and softer strands, it seemed until I had washed in the salon? ? Fernanda La Salye

  13. Oikos Hestia Red Shampoo at Americanas
  14. Intensive and protective care specially developed to increase the color durability of colored hair while protecting pigment integrity for much longer. ? Renata Nicholas

  15. Schwarzkopf Keratin Restore All Blondes Shampoo on Beauty on the Web
  16. “One of the promises of shampoo is a lot of shine, and it delivers very well.I noticed the much brighter strands after washing my hair with it and the much brighter color. ? Evely Souza

And then, ready to change your look and rock your shiny, colorful hair?

Read also: Pink Hair: See 55 Inspirational Bibs and Throw Yourself

PURPLE SHAMPOO || Which Purple Shampoo is the BEST?? ???? (April 2024)


  • Hair
  • 1,230