How to craft and sell over the internet

Nowadays, many people look for possibilities on the Internet to undertake working with what they like best. Craft, which is a manual technique used to produce objects made from natural raw material, has passed from generation to generation and for some time has found a fertile market in this virtual environment.

Marcel Spadoto, managing partner of Opportunity Consulting, comments that handicrafts are of paramount importance to Brazil, as it accounts for the activity and survival of almost 5% of the Brazilian population, moving over R $ 50 billion per year, according to IBGE (Instituto Geography and Statistics).

The internet, in turn, allows handicraft products to be disseminated relatively simply and reach the most varied audiences, regardless of geographical distances. For example, if you were once known for making and selling good products only in your city, today you can spread all your work to people in every city in the country (and even outside Brazil).


If you are interested in working in this area and are looking for ideas of what to produce, you will love the suggestions below. Remember that these are examples of what you can do and sell over the internet, but the possibilities are endless. And on Youtube yourself you can find many other specific videos according to what you are looking to do.

12 ideas of what to do to sell

Find inspiration to start your small craft-based business:

Read also: 14 easy deals to undertake individually


1. MDF decorated boxes

This is one of the most popular crafts including on the internet. Those who work with MDF decorated boxes often say that this is extremely relaxing work and can still make good money.

It is a very popular type of product because it is a great gift option, after all, a handmade gift usually offers more affection and affection than an industrialized gift. In addition, the boxes have many uses and usually please most people.

It can be made in many ways and it is exactly creativity that will turn your decorated box into a special product!


How to make: Wooden Crackle MDF | Wooden box with floral fabric

2. Articles for babies

There are numerous handcrafted products that can be made for the care and decoration of the baby's room: hygiene kit, crib kit, bath towels, bib, diapers, pillows, maternity bags and more. Not to mention outfits, crochet slippers, girls' hair bands and a plethora of cute options.

Read also: 7 ideas to supplement your income

How to make: Baby hygiene kit | Recycled material baby room bin

3. Wedding Items

Crafts are increasingly being used to customize a wedding. Creativity, whim and good taste are key factors when producing these products that will have great sentimental value for the couple and other people involved in the event.

The articles that can be made are countless: invitations; little signs to animate the ceremony and party; wedding ring doll for girls; hangers with boyfriends initials; Saint Anthony's bouquet; biscuit bride and groom; sponsor invitation kits and boxes; custom slippers; memories in general etc.

How to make: Custom bridal hanger | Biscuit Bride and Groom

4. General Party Supplies

But it is not only in the universe of weddings that crafts are of great use. Today, for any party, people often order items such as personalized invitations, set cakes (especially at children's parties), personalized candy wrappers, table decorations, and more.

The tip is to use creativity and bet on the most varied products that will complement a children's party, a 15th birthday, a baby shower or bridal shower etc.

How to make: Fake cake | Table ornament with balloons

5. Jewelry

Costume jewelry has always been very successful and, when handcrafted, has the advantage of being more exclusive.

Jumpsuits, little chains, earrings, bracelets, bracelets are some of the options to make and sell over the internet. Once again, creativity and whimsy are key factors in sales success!

How to make: How to make bracelet | Maxibrinco Boho

6. Scrapbook

This is a type of craft that is very successful, although not new. The scrapbook can consist of decorative ribbons, designs, various ornaments and various other elements to taste. Therefore creativity to create it is once again keyword.

It can be done with the objective of gathering photographs and with space for short texts on each one of them, in the most varied subjects (for example: travel or family); it can be done in the style of a cookbook; as a calendar and more.

How to make: Scrapbook Album | Scrapbook page? Do it yourself | Scrapbook Travel Album | Scrapbook? Channel Album Tutorial

7. Various Favors

Today, souvenirs are given at the most boisterous types of parties and special occasions: weddings, children's and adult birthdays, baby or kitchen showers, baptism, maternity, corporate events, etc. Thus, the demand for differentiated and well made products is high.

Also, a gift can be given to someone as a loving gesture, a gift.

There are plenty of souvenirs to choose from: custom slippers, mugs, scent diffusers, pillows, soaps, ecobags, pencil holders and more.

How to make: Make Your Pronvençal Maternity Souvenir | Pearl slipper

8. Clothes

Handmade garments have always been successful as they allow for greater customization. Many even get a special touch, such as hand embroidery, paintings, etc. It is possible to work with dresses, T-shirts (which are very? Up?), Skirts, various crochet pieces and more.

How to make: Simple godé dress | Cropped Crochet | Crochet Bikini

9. Handbags, cases and cases

With artisanal production, it is possible to use creativity and work with countless bags, cases and necessaries: unique prints and shapes, pieces that, besides being beautiful, have functionality and / or are produced especially for the person.

How to make: Simple bag | How to make a wallet purse

10. Patchwork

Patchwork is a technique widely used in the world of craftsmanship, which consists, in short, of joining different patches, composing various mixtures of colors, shapes and design.

The technique allows a thousand and one possibilities, such as the creation of quilts, bags, car trash, bedding and much more.

How to make: Uncomplicated Patchwork | How to Assemble a Patchwork Quilt

11. Paintings

Do you like to paint? Then you can show all your talent and creativity through paintings on paintings of various types, dishcloths, among other product options.

How to make: Fabric Painting for Beginners | Canvas painting? universe frame

12. Pet Supplies

Today, dog and cat items have gained a lot of attention. In a handmade way it is possible to create many cool products: bandanas, ties, collars with details (such as rhinestones, for example), caminhas, personalized collars to identify the animal, clothes etc.

How to make: Dog Walks | How to make dog collar

Where and how to sell

There are different ways to sell crafts over the internet. Check out the main suggestions below:

Link7

This is the largest site for buying and selling handmade and personalized products in Brazil. According to information from the site itself, more than 4 million people visit it every month.

To sell for Elo7 you need to create your store on the site:

  1. Enter the site www.elo7.com.br and click on? I want to sell ?;
  2. Fill in all the information;
  3. After registering you will receive an email with important information about the site;
  4. Return to the site, fill in the username and password.
  5. Through your online store, you can manage orders, register products, know about your account, customize your store, register customers etc.
  6. From there you can register your products whenever you want including photos, product description, shipping option etc.
  7. You will also have the possibility to buy the PRO account, if you prefer, which offers more advantages.

In the video below you will find a basic guide on how to open your store in Elo7:

Tanlup

Tanlup also allows you to create your own store to promote products you make (as well as customize, pan or resell). It's free to set up, but if you prefer, you can buy a paid plan later, which promises more benefits.

Visit www.tanlup.com and click Create Store (top of page) and clear up any questions.

Social networks

Currently, social networks? like Facebook, Instagram, etc. ? They are widely used to promote and sell products. They allow you to spread your work to a huge number of people, regardless of where they live.

Facebook has the option of creating Fan Page, where you can interact with your followers, expose your items and create campaigns to reach people with common interests.

Learn how to create your Fan Page at this link.

Instagram and Pinterest are social networks that use images to promote products.Here you can create a specific account for selling your products by sharing good quality photos, descriptions and values.

After contact with the customer, you will have to define a form of payment and shipping of the product.

A well-known way is to sign up for PagSeguro, where you can receive payments by credit card, bank slip and online transfer. A percentage of purchase is charged that varies by payment method.

There is also the possibility of Bcash, which works in much the same way as PagSeguro.

When it comes to product delivery, it is critical to meet deadlines and ship the item safely, so that it reaches the customer in perfect condition. The Post Office is the most used medium for this. There is a 30kg limit per shipment and dimensions.

Own e-commerce

You can create your own e-commerce to conveniently sell your products on the internet. One of the first steps will be to define the platform: free, open source or paid.

But there are many other points to be planned. In short, it can be said that every online store will go through the following processes: receive the sales order that was generated on the platform; verify payments; separate the goods; pack the goods; issue electronic invoices and labels; dispatch the goods; follow up on order delivery, keeping the customer informed.

In this booklet, available on the Sebrae website, you can find the information you need to open your online store and start your ecommerce.

Free market

Mercado Livre is a well known website and a good tool to sell your products. You will need to register, complete all the information about the product you are going to sell, including the price, and put good pictures of it.

There is no fee to advertise, but for Classic and Premium ad types, you will only pay a fee after you have sold the product. (For the Free ad there is none).

To receive for the sale, you have the possibility to use MercadoPago, the official Free Market payment platform, through which the payment can be paid by credit card or in cash on the payment slip, and you can withdraw the money to your account. bank.

You can even get paid on your own. In this case, Mercado Livre warns of some security measures before delivering the product: count all the money and make sure it is true; for checks, confirm that you have funds; If it is a transfer, confirm with the bank that it has actually been credited.

At the time of delivering the product, Mercado Livre has an agreement with the Post Office so you can make shipping at competitive prices, with tracking and insurance in case of any problems. You can choose between Free Shipping (you pay for shipping and your buyers will know that you offer free shipping) or Freight on Buyer.

If you prefer to deliver on your own, the site's guidance is to look for some tips: Always confirm that the money is approved in your account before shipping the product; ship the product on behalf of the buyer to make sure he receives it directly; Always keep proof of delivery of the shipment or of the shipping company where the address and date of shipment was registered.

7 Tips From An Expert For Your Craft Business

Want to undertake selling crafts over the internet? The guidance of Marcel Spadoto, managing partner of Opportunity Consulting, is to formalize the business. ? Formalization is important to avoid problems with the tax authorities! Also, formalization brings a number of benefits, such as: retirement, among others ?, he says.

For revenues up to R $ 60,000.00 per year, Spadoto points out, MEI (Individual Micro Entrepreneur) is the best alternative, because the cost is very low. For MEI it is not necessary to have a counter. By accessing the Government portal you can have the necessary information.

• To sell is vital to issue invoice, and if the sale is over the internet and using social networks, it is even more important. I recommend formalization as long as it is understood that it is a business, not a hobby anymore! ?, Spadoto adds.

In this context, Spadoto highlights some points of attention for those who want to undertake with this type of business:

  1. Formalization of the company;
  2. Building a very friendly and beautiful site;
  3. Partner with payment companies for ease of sale and security of operations;
  4. Pay attention to logistics, because the product must be delivered fast and in excellent condition (often it can be very fragile);
  5. Having more standardized products, because the great diversity can cause production problems and delay;
  6. Have partnerships that can drive people flow to your site;
  7. Invest in social media, especially Facebook, to promote and sell.

Now you know that with creativity, willpower, organization and responsibility, it is possible to be very successful selling handicrafts over the internet. Good job!

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